July 16, 2024
Malivelihood Biography

Malivelihood Biography – Olusola M. Awujoola, widely recognized as Malivelihood or the Black Jeweller, is a figure of grandeur in the Nigerian luxury design industry. With an exquisite flair for luxury, Malivelihood has transformed his passion into a thriving empire, Malivelihood Luxury. This biography delves into the journey of Malivelihood, exploring his evolution from a young visionary to a celebrated entrepreneur and social media influencer.

Malivelihood Bio Data

Full NameOlusola M. Awujoola
Date of BirthSeptember 21, 1981
Place of BirthIbadan, Oyo State, Nigeria
OccupationEntrepreneur, Jeweler
Net Worth$35 million
SpouseDeola Smart
EducationBachelor’s in Business Administration, Master’s in Global Management, LLM in Commercial Law

Early Life and Education

Born on September 21, 1981, in Ibadan, Oyo State, Nigeria, Malivelihood’s journey began in an environment rich with culture and potential. He completed his Bachelor’s degree in Business Administration, followed by a Master’s degree in Global Management, and further advanced his education with an LLM in Commercial Law.

In pursuit of refining his craft, Malivelihood traveled to New York, USA, where he underwent extensive training in Luxury Branding and Jewelry Making. This experience was crucial in molding him into a professional luxury designer.

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Malivelihood’s career is a testament to his dedication and skill. He has collaborated with numerous high-profile celebrities including Amber Rose, DJ Khaled, Patoranking, Davido, Kcee, and Phyno. His unique style and mastery in luxury design have established him as a top luxury designer in Nigeria, with Malivelihood Luxury becoming synonymous with opulence and innovation.

Notable Achievements and Milestones

Throughout his career, Malivelihood has not only catered to celebrities but also contributed to luxury culture in Nigeria. His work is distinguished by meticulous craftsmanship and exceptional quality, earning him a revered spot in the industry.

Malivelihood’s Net Worth

As of now, Malivelihood boasts an estimated net worth of $35 million, reflecting his success as a top-tier entrepreneur and luxury designer in the competitive market.

Personal Life

In December 2020, Malivelihood married Deola Smart, daughter of former Kogi State senator Smart Adeyemi. The wedding was a glamorous affair, noted for Deola’s stunning dress adorned with over 560 carats of Swarovski diamonds sourced from six different countries, showcasing Malivelihood’s signature luxury touch.

Social Media Influence

Malivelihood maintains a significant presence on social media with profiles on Instagram and Twitter, where he connects with his audience and showcases his latest designs and projects. His social media platforms serve as a window into his luxurious world, allowing followers a glimpse of his creative process and lifestyle.

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Olusola M. Awujoola, better known as Malivelihood, has crafted a niche for himself in the luxury design industry. From his early days in Ibadan to the pinnacle of luxury fashion, his journey is a rich narrative of ambition, precision, and success. Malivelihood continues to inspire with his dedication to beauty and quality, securing his legacy as a pioneer in the luxury market of Nigeria.


Who is Malivelihood?

Malivelihood, whose real name is Olusola M. Awujoola, is a Nigerian luxury designer, fashion expert, entrepreneur, and social media influencer. He is the founder of Malivelihood Luxury, a luxury design company.

What is Malivelihood known for?

Malivelihood is renowned for his high-end custom jewelry and luxury designs that cater to celebrities and other high-profile clientele in Nigeria and beyond.

When and where was Malivelihood born?

Malivelihood was born on September 21, 1981, in Ibadan, Oyo State, Nigeria.

What is Malivelihood’s educational background?

He holds a Bachelor’s degree in Business Administration, a Master’s degree in Global Management, and an LLM in Commercial Law. Additionally, he has specialized training in Luxury Branding and Jewelry Making from New York.

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Which celebrities has Malivelihood worked with?

He has designed luxury items for several well-known personalities, including Amber Rose, DJ Khaled, Patoranking, Davido, Kcee, and Phyno.

What is Malivelihood’s net worth?

Malivelihood has an estimated net worth of around $35 million.

Who is Malivelihood married to?

Malivelihood is married to Deola Smart, the daughter of former Kogi State senator Smart Adeyemi.They exchanged vows in a grand wedding celebration in December 2020.

What was unique about Malivelihood’s wedding?

The wedding was notable for Deola Smart’s wedding dress, which featured over 560 carats of hand-picked Swarovski diamonds from six different countries, highlighting Malivelihood’s luxury branding.

How does Malivelihood interact with his fans and customers?

Malivelihood actively engages with his audience through his social media platforms, particularly Instagram and Twitter, where he showcases his latest designs and projects.

What sets Malivelihood apart in the luxury design industry?

His unique approach to luxury design, focusing on personalized and intricate details, sets him apart in the industry, making him a preferred designer among Nigeria’s elite.

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